/ AI Search

How to show up in AI search

Each AI engine chooses its sources a little differently. These guides break down how the major ones decide what to cite, and the practical steps to become one of them.

ChatGPT

OpenAI

Get your brand mentioned and cited in ChatGPT, across both its base model and its live web search.

Perplexity

Perplexity AI

Become a cited source in Perplexity, the AI search engine that shows its citations on every answer.

Google AI Overviews

Google

Appear in the AI-generated summaries Google shows above its search results for many queries.

Google Gemini

Google

Show up in Google's Gemini app and AI Mode, the conversational surfaces powered by its Gemini models.

Claude

Anthropic

Track how Claude describes and cites your brand, including when it searches the web for an answer.

Microsoft Copilot

Microsoft

Appear in Microsoft Copilot, which pairs OpenAI models with Bing's web index to answer and cite.

Grok

xAI

Track your brand in Grok, xAI's assistant integrated with X and tuned for real-time information.