--- title: "Features: AI Visibility, Citation & Competitor Tracking · Elmo" description: "Everything Elmo does: AI visibility tracking across every engine, share of voice, sentiment, citations, query fan-out, prompt tracking, recommendations, reporting, and an API and MCP server." canonical: https://www.elmohq.com/features --- # All you need to grow AI visibility. Elmo tracks how ChatGPT, Google AI Overviews, Perplexity, Gemini, and other AI engines talk about your brand: whether they mention you, how they describe you, which competitors they name instead, and which sources they cite. Then it tells you what to do about it. - [![Per-prompt visibility tracking with brand and competitor trend lines across multiple AI models](https://www.elmohq.com/_vercel/image?url=%2Fscreenshots%2Fvisibility.png\&w=1200\&q=75)](https://www.elmohq.com/features/ai-visibility-tracking) ## [AI visibility tracking](https://www.elmohq.com/features/ai-visibility-tracking) [How often AI answers mention your brand, per prompt and per model, with trends over time against every competitor.](https://www.elmohq.com/features/ai-visibility-tracking) [Explore AI visibility tracking](https://www.elmohq.com/features/ai-visibility-tracking) - [![Share of voice donut chart, 30-day trend, and a leaderboard ranking your brand's mention share against competitors](https://www.elmohq.com/_vercel/image?url=%2Fscreenshots%2Fshare-of-voice.png\&w=1200\&q=75)](https://www.elmohq.com/features/share-of-voice) ## [Share of voice](https://www.elmohq.com/features/share-of-voice) [Your share of AI mentions against every tracked competitor, on a leaderboard, per model, and over time.](https://www.elmohq.com/features/share-of-voice) [Explore share of voice](https://www.elmohq.com/features/share-of-voice) - [![Sentiment score donut, sentiment trends against competitors, sentiment by model, and the passages where AI praises the brand](https://www.elmohq.com/_vercel/image?url=%2Fscreenshots%2Fsentiment.png\&w=1200\&q=75)](https://www.elmohq.com/features/sentiment-analysis) ## [Sentiment analysis](https://www.elmohq.com/features/sentiment-analysis) [Every answer that names you, read for praise or criticism and scored 0 to 100, with the passages behind it.](https://www.elmohq.com/features/sentiment-analysis) [Explore sentiment analysis](https://www.elmohq.com/features/sentiment-analysis) - [![Citation analysis showing brand citation share, unique domains, total citations, and category and page-type trends](https://www.elmohq.com/_vercel/image?url=%2Fscreenshots%2Fcitations.png\&w=1200\&q=75)](https://www.elmohq.com/features/citation-tracking) ## [Citation tracking](https://www.elmohq.com/features/citation-tracking) [Which domains and pages AI cites for your prompts, including your own, broken down by category and tracked over time.](https://www.elmohq.com/features/citation-tracking) [Explore citation tracking](https://www.elmohq.com/features/citation-tracking) - [![Query fan-out word cloud of the search terms AI engines generate, with a breakdown of how prompts get rewritten](https://www.elmohq.com/_vercel/image?url=%2Fscreenshots%2Fquery-fan-out.png\&w=1200\&q=75)](https://www.elmohq.com/features/query-fan-out) ## [Query fan-out](https://www.elmohq.com/features/query-fan-out) [The web searches AI engines run behind each answer, and the words they add to or drop from your prompts.](https://www.elmohq.com/features/query-fan-out) [Explore query fan-out](https://www.elmohq.com/features/query-fan-out) - [![Prompt settings listing tracked prompts with their branded or unbranded system tag and topic tags](https://www.elmohq.com/_vercel/image?url=%2Fscreenshots%2Fprompt-settings.png\&w=1200\&q=75)](https://www.elmohq.com/features/prompt-tracking) ## [Prompt tracking](https://www.elmohq.com/features/prompt-tracking) [Suggested from your website, tagged and organized, with every AI answer kept for you to search and inspect.](https://www.elmohq.com/features/prompt-tracking) [Explore prompt tracking](https://www.elmohq.com/features/prompt-tracking) - [![Opportunities page with an AI-generated summary and prioritized recommendations for content to create and sources to pitch](https://www.elmohq.com/_vercel/image?url=%2Fscreenshots%2Fopportunities.png\&w=1200\&q=75)](https://www.elmohq.com/features/aeo-recommendations) ## [Opportunities](https://www.elmohq.com/features/aeo-recommendations) [Content to create, pages to refresh, and sources to pitch, generated from your own visibility and citation data.](https://www.elmohq.com/features/aeo-recommendations) [Explore opportunities](https://www.elmohq.com/features/aeo-recommendations) - [![Elmo dashboard overview with visibility, share of voice, sentiment, and position cards above a competitive landscape chart](https://www.elmohq.com/_vercel/image?url=%2Fscreenshots%2Foverview.png\&w=1200\&q=75)](https://www.elmohq.com/features/ai-visibility-reporting) ## [Reporting](https://www.elmohq.com/features/ai-visibility-reporting) [An overview dashboard, branded chart exports, printable share-of-voice reports, and an API for your own BI.](https://www.elmohq.com/features/ai-visibility-reporting) [Explore reporting](https://www.elmohq.com/features/ai-visibility-reporting) - [CONNECT · MCP](https://www.elmohq.com/features/api-and-mcp) ``` $ claude mcp add --transport http elmo https://app.elmohq.com/api/mcp ``` [QUERY · TYPESCRIPT SDK](https://www.elmohq.com/features/api-and-mcp) ``` import { Elmo } from "@elmohq/sdk"; const elmo = new Elmo(); for await (const brand of elmo.brands.list()) { console.log(brand.name); } ``` ## [API and MCP](https://www.elmohq.com/features/api-and-mcp) [A REST API, TypeScript and Python SDKs, an MCP server for AI assistants, and an AEO skill for coding agents.](https://www.elmohq.com/features/api-and-mcp) [Explore API and MCP](https://www.elmohq.com/features/api-and-mcp) - [SCRAPED FROM THE REAL APPS](https://www.elmohq.com/features/multi-engine-tracking) [- ChatGPT- AI Overviews- AI Mode- Gemini- Perplexity- Copilot](https://www.elmohq.com/features/multi-engine-tracking) [DIRECT APIS AND OPENROUTER](https://www.elmohq.com/features/multi-engine-tracking) [- Claude- Grok- Mistral- DeepSeek- Qwen- Kimi- \+ OpenRouter models](https://www.elmohq.com/features/multi-engine-tracking) ## [AI engines](https://www.elmohq.com/features/multi-engine-tracking) [ChatGPT, Google AI Overviews, AI Mode, Gemini, Perplexity, and Copilot from the real apps, plus any model by API.](https://www.elmohq.com/features/multi-engine-tracking) [Explore AI engines](https://www.elmohq.com/features/multi-engine-tracking) ## Start winning AI search today. Start tracking your brand in minutes. Plans start at $29/mo. [Get started](https://app.elmohq.com/?ref=marketing-features-closing)[Try the live demo](https://demo.elmohq.com/?ref=marketing-features-closing) - Self-serve - Unlimited seats - API and MCP access Want a walkthrough first? [Book a 30-minute tour](https://www.elmohq.com/demo?ref=marketing-cta).