---
title: Elmo vs Vaylis | AI Visibility Tool Comparison · Elmo
description: Compare Elmo and Vaylis for AI visibility tracking. Feature-by-feature breakdown, pricing, and key differences.
canonical: https://www.elmohq.com/ai-visibility-tools/elmo-vs-vaylis
updated: "2026-10-20"
---

[AI Visibility Tool Directory](https://www.elmohq.com/ai-visibility-tools)

# Elmo vs Vaylis

Elmo is an open-source, self-hostable alternative to Vaylis, an AI visibility tracking tool. Both measure how AI answer engines describe your brand, but Elmo ships every line of code, runs on your own infrastructure, and is free to self-host — so your data stays yours and each metric is independently verifiable.

The short version

Vaylis doesn't list Google AI Mode among its engines and has no MCP server or sentiment analysis. Elmo has all of that, and it's free to self-host.

Vaylis appears to be a very early-stage product with limited adoption.

## Elmo

Open SourceSelf-HostedWhite-Label

Open-source AEO platform. Self-host for free, forever. Track AI visibility across ChatGPT, Claude, and Google AI Overviews with full transparency.

## Vaylis

AI Visibility TrackingFrom €49/mo

Self-serve AI visibility tracking with published customer results

## Vaylis at a glance

![Screenshot of Vaylis homepage](https://nynjceth7hnajxhe.public.blob.vercel-storage.com/screenshots/vaylis.jpg)

[Visit vaylis.ai](https://vaylis.ai/)

## About Vaylis

Vaylis is self-serve AI visibility software, from €49 a month, covering Perplexity, ChatGPT, Google AI Overviews, Copilot, Meta AI, Grok, and Claude. Its published case work is unusually concrete for its size — a German automotive services customer reports an 11x increase in AI search mentions and a 120% rise in new customer inquiries.

Popularity grade: F

- Self-serve plans from €49/mo
- Named customer case study with specific mention and inquiry numbers
- Covers seven engines including Meta AI and Copilot

## Feature comparison

| Feature                 | Elmo | Vaylis |
| ----------------------- | ---- | ------ |
| Core Tracking           |      |        |
| Multi-LLM Tracking      | Yes  | Yes    |
| AI Visibility Score     | Yes  | Yes    |
| Citation Analytics      | Yes  | Yes    |
| Competitor Benchmarking | Yes  | Yes    |
| Brand Mention Tracking  | Yes  | Yes    |
| AI Engines              |      |        |
| ChatGPT                 | Yes  | Yes    |
| Google AI Overviews     | Yes  | Yes    |
| Google AI Mode          | Yes  | No     |
| Gemini                  | Yes  | Yes    |
| Perplexity              | Yes  | Yes    |
| Microsoft Copilot       | Yes  | Yes    |
| Claude                  | Yes  | Yes    |
| Grok                    | Yes  | Yes    |
| DeepSeek                | Yes  | No     |
| Meta AI                 | Yes  | Yes    |
| Any Model               | Yes  | No     |
| Real UI Answers         | Yes  | No     |
| Bring Your Own Keys     | Yes  | No     |
| Platform                |      |        |
| White-Label / Agency    | Yes  | No     |
| Open Source             | Yes  | No     |
| Content Generation      | No   | Yes    |
| Advanced Analytics      |      |        |
| Prompt Volume Estimates | No   | No     |
| Sentiment Analysis      | Yes  | No     |
| Query Fan-Out           | Yes  | No     |
| AI Crawler Analytics    | No   | No     |
| Geographic Tracking     | No   | No     |
| Social Media Tracking   | No   | No     |
| Shopping Tracking       | No   | No     |
| Multi-Language          | No   | No     |
| Actionable Insights     |      |        |
| Action Recommendations  | Yes  | Yes    |
| Content Gap Analysis    | Yes  | No     |
| AI Site Audits          | No   | Yes    |
| AI Keyword Research     | Yes  | No     |
| Reporting & Integration |      |        |
| Email Alerts            | No   | No     |
| API Access              | Yes  | Yes    |
| TypeScript SDK          | Yes  | No     |
| Python SDK              | Yes  | No     |
| MCP Access              | Yes  | No     |
| BI Connectors           | No   | No     |

We last checked Vaylis against its own site in Oct 2026. Spot an error? [Suggest a correction](https://github.com/elmohq/elmo/issues/new?title=Correction+for+Vaylis\&body=What%27s+wrong%2C+and+where+can+we+see+the+correct+information+%28a+pricing+page%2C+docs%2C+or+changelog%29%3F%0A%0A) or [edit the data on GitHub](https://github.com/elmohq/elmo/blob/main/apps/www/src/lib/competitors/data.ts).

## Key differences

### Only in Elmo

- Google AI Mode
- DeepSeek
- Any Model
- Real UI Answers
- Bring Your Own Keys
- White-Label / Agency
- Open Source
- Sentiment Analysis
- Query Fan-Out
- Content Gap Analysis
- AI Keyword Research
- TypeScript SDK
- Python SDK
- MCP Access

### Both offer

- Multi-LLM Tracking
- AI Visibility Score
- Citation Analytics
- Competitor Benchmarking
- Brand Mention Tracking
- ChatGPT
- Google AI Overviews
- Gemini
- Perplexity
- Microsoft Copilot
- Claude
- Grok
- Meta AI
- Action Recommendations
- API Access

### Only in Vaylis

- Content Generation
- AI Site Audits

## Why choose Elmo over Vaylis?

### Open source and transparent

Every line of code is open. You can verify exactly how your visibility data is collected, calculated, and presented. No black boxes.

### Self-host for free, forever

Run Elmo on your own infrastructure. The core platform is free and always will be, and Elmo Cloud is there if you would rather not run it yourself.

### Your data, in your stack

Pull every metric, sentiment included, into your own code with the REST API and TypeScript and Python SDKs, or ask Claude Code and Cursor about it over MCP. Export, fork, or migrate at any time.

### Built to last

Bootstrapped and sustainable. No investors pushing towards dark patterns. We'll outlast the companies taking too much VC money.

## Frequently Asked Questions

- What is the difference between Elmo and Vaylis?

  Elmo is an open-source, self-hostable AI visibility platform, while Vaylis is a closed-source AI visibility tracking tool. Both track how AI answer engines describe your brand, but Elmo gives you the full source code and runs on your own infrastructure, so you can verify every metric and keep your data in-house.

- Is Elmo a free, open-source alternative to Vaylis?

  Yes. Elmo is a free, open-source alternative to Vaylis. You can self-host the full platform at no cost, read every line of code, and track your AI visibility across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews without per-seat or per-prompt fees.

- Is Vaylis open source?

  No, Vaylis is a hosted product without public source code. Elmo is fully open source, so you can read how each metric is calculated, self-host it on your own infrastructure, and take your data with you.

- How do Elmo and Vaylis compare on sentiment analysis, API access, and MCP?

  Elmo includes all three: a 0 to 100 sentiment score for every AI answer that mentions you, a REST API with TypeScript and Python SDKs, and an MCP server so assistants like Claude Code and Cursor can query your data. Vaylis offers API access, but we have not found it offering sentiment analysis or an MCP server.

- Can I self-host Elmo instead of Vaylis?

  Yes. Elmo is designed to be self-hosted — deploy it on your own infrastructure in minutes with the CLI. You keep full ownership of your data and prompts, with no per-seat pricing and no third-party dashboard holding your visibility history.

## Ready to track your AI visibility?

Deploy Elmo in minutes and start monitoring how ChatGPT, Claude, and Google AI Overviews talk about your brand.

[Deploy Elmo](https://www.elmohq.com/docs/getting-started)[View on GitHub](https://github.com/elmohq/elmo)